Crime Writer’s Gun

From a distance, it looks like the man is holding a gun, but it’s a bag that was given to every customer who bought a book by Belgium’s most famous crime-writers. Agency for the advertisement is Duval Guillaume
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Branding Dentist Creatively Business Card



This must be the best dentist branded in the world. Design by Leo Burnett, Germany for a dentist named Kaia. What makes this branding unique is the ability of the client to capture the spirit of dentistry. Unlike most of the architecture firm around the world, professional firms like lawyers, engineers, accountants and dentist are usually dull and lack of design concept. By branding the dentist’s clinic creatively, going to one would be a fun experience.

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